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Avalon Consulting -The Finding Sun Tzu Challenge 2010 E- book |
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The Finding Sun Tzu Challenge is a business strategy competition organized annually by Avalon Consulting. This year’s edition of the Finding Sun Tzu Challenge revolves around the theme of Social Media This volume of the book contains some of the best presentations received by Avalon Consulting for its Finding Sun Tzu Challenge 2010, the finals of which were held in Mumbai on the 30th of October. The contest was open to all business schools in India and abroad and entries were received from some of the best B schools in India and campuses from UAE, USA and Philippines. The topics this year have been devised keeping in mind the overall theme of the event: the strategic significance of Social Media in the B2B space. There are two topics to choose from and participants can send in entries for either of these topics: 1. Develop the strategy and marketing plan for a social media services company Please note that this E- book is based on presentations sent by teams for the Finding Sun Tzu Challenge 2010. The team members who have created the presentations have been duly credited. All views and opinions expressed belong to the individuals submitting the presentation and do not represent any opinions or views of Avalon Consulting We plan to bring the current edition of the E- book out in two volumes.
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