| Transformation |
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| Strategy by itself means nothing unless it is deployed effectively and ensures a significant transformation in business performance. Allan Gilmour, ex-Vice Chairman of Ford Motor Company once famously remarked – “A half-baked strategy well executed will be superior to that marvellous strategy that isn’t executed very well”. His words could not have been truer than in the context of business today, where strategies abound but fall short of expectations due to poor execution. Not only does this lay waste all the effort devoted to formulating strategy, it also creates a negative attitude towards the strategy exercise forcing the management to abandon strategy and rely on “gut-feel”. Success in business, however, is not one-dimensional but a result of carefully aligning the 3 Ps – Purpose, Process and People. A good strategy exercise can only provide the client organisation with a Purpose. However it is the responsibility of the execution programme to ensure that :- |
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This is the central premise of our Transformation Programme. We believe that the disillusionment towards strategy experienced due to poor implementation can be avoided by employing a systematic and process-driven approach to strategy implementation. Avalon Consulting has over its 20 years of experience in strategy related work used and refined the Performance Scorecard as a framework for guiding the strategy implementing exercise. To ensure that the Processes are aligned with the Purpose, we use a variety of methods including Critical Process Identification, Process Mapping & Reengineering, Efficiency Measurement and Improvement, Internal and External Benchmarking, Outsource vs Insource Decisions, etc. This results in creating a set of key processes within the organisation that are aligned with the core purpose and avoid deviation from the same. The Transformation exercise also focuses on the People aspect and involves Organisation Design & Restructuring, Developing Role Descriptions & KRAs, Designing Reward and Compensation Systems, Creating Appraisal & Feedback Mechanisms, etc. The objective is to communicate the strategy to all levels as well as empower and incentivise them to execute it. Finally a measurement system is put in place to ensure that managers at all levels can monitor and track progress of the strategy implementation process and take corrective action where necessary. The measurement system takes the form of a “dashboard” which displays key metrics relevant to a particular level along with benchmarks in order to highlight deviations. A note of caution – there is no algebraic formula for transformation. Each transformation program is a specific response of a unique organization to a specific set of problems and opportunities. Transformation requires organizations to focus on changing long term cultures, systems, habits and skill sets. This cannot be done overnight and therefore needs an effective Change Management effort. Our Transformation Programme’s toolkit encompasses all these critical aspects of guiding an organization through its strategy implementation exercise. |
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Featured in Transformation |
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