A half-remembered dream ![A half remembered dream]()
As consultants, we all wish we could go rewind the clock to re-live the moments…
Ayush PatodiaJanuary 19, 2022
PLI schemes: The Silver bullet to India’s Economic Recovery? ![The Silver bullet]()
This succinct piece is on what, why and how of PLI schemes. It also includes…
Aravind SubramanianDecember 23, 2021
OTT: The new normal of Cinema ![The new normal of Cinema]()
This article analyses the adoption of OTT by the cinema industry and consumers in India…
M Karthik KumarNovember 18, 2021
10 Career Lessons from Long Drives ![Career Lessons]()
Life is like a long drive through highways, towns, deserts, woods, and hills with a…
Santosh SreedharOctober 26, 2021
Business Responsibility & Sustainability Reporting: Ride the wave or fight to stay afloat ![Business Responsibility]()
This article discusses the changing business scenario in India with respect to Environment, Sustainability &…
Shiladitya BhaduryOctober 7, 2021
Look Beyond India for EV Opportunity (Part 2) ![EV Opportunity Part 2]()
This article is the Part-2 of the previous article “Look Beyond India for EV Opportunity…
Ramesh Babu MSeptember 28, 2021
Look Beyond India for EV Opportunity (Part 1) ![EV Opportunity Part 1]()
This article analyses the booming 2W EV market in India, from the future demand-supply aspects…
Ramesh Babu MSeptember 24, 2021
The Roles Celebrity Endorsements Play ![Celebrity Endorsements Play]()
The CRED ad with Dravid has brought celebrity endorsement to be limelight once again. Like…
Santosh SreedharApril 19, 2021
Beauty and Cosmetic Industry: Aftermath of the Covid-19 ![Beauty and Cosmetic Industry]()
The COVID-19 crisis has changed the course of the world, it does not matter which…
Harshdeep BhatiaApril 8, 2021
#BoycottTanishq Vs. #BoycottByjus: A Branding Perspective ![A Branding Perspective]()
Over the last few weeks Tanishq, Byju’s and WhiteHat Jr have come to our notice…
Santosh SreedharDecember 8, 2020
The Rise & Rise of OTT Services in the Post-Covid Era ![OTT Services in the Post-Covid Era]()
Industry pundits and analysts may have been declaring the age of on-demand video streaming for…
Vivek PrasadDecember 2, 2020
When do you need a Consultant? – A Consultant’s Perspective ![A Consultant’s Perspective]()
Okay, so we are in the midst of a pandemic with no end in sight.…
Santosh SreedharOctober 13, 2020